BIGMACLOCOBIGWHAT?

In 2010 McDonald's was not among the main sponsors of the Portuguese national team. Nevertheless, we were the official restaurant of FIFA World Cup. And that gave us a bigmacmaclocobiginsight. The final score was 1 EFFIE for McDonald´s, the Grand Prix of 2011.

Prémios Eficácia - GRAND PRIX 2011